Former NFL star Terrell Owens joins OnlyFans
Terrell Owens from the Enercare Center in Toronto, Canada.
David Fitzgerald | Sports file | Getty Images
Terrell Owens joins OnlyFans.
The former National Football League star wide receiver will be launching an on-site channel to host fitness sessions, summarize his career, and preview his off-field business activities. Specific terms of Owens’ deal with OnlyFans were not disclosed, but the content creators on the platform make money from subscriptions and share the proceeds with OnlyFans.
In an interview with CNBC on Thursday, Owens said he would also collect fees for the use of his name, picture and likeness.
“I’m trying to be a businessman,” he said when asked about the deal. “These terms will be worked out with my legal department and [OnlyFans] legal.”
OnlyFans, based in London, was founded in 2016 and claims to have 130 million users, more than 1.5 million content creators and, according to Bloomberg, sales of over 400 million US dollars in 2020. OnlyFans is owned by the software company Fenix International Limited – a $ 1.4 billion company, according to PitchBook.
OnlyFans says it paid over $ 5 billion to creators, including sexual content creators, who help promote the site. On August 20, OnlyFans said they would ban explicit videos. Owens was originally slated to become OnlyFans last month but delayed the announcement due to the brief ban. Founder Tim Stokely told the Financial Times that the unfair treatment of banks was behind the decision, but after user backlash, OnlyFans lifted the ban.
Owens joins other entertainment characters on the platform that was booming during the pandemic. Endeavor owned Ultimate Fighting Championship fighter Sean O’Malley has an account, and music star Cardi B also has a subscription package for $ 4.99 per month. Owens didn’t say how much a subscription to his site would cost.
Owens, 47, called OnlyFans a “unique platform,” but warned, “There will be no sexual content that I will post. It’s not just the daring and other things that are associated with OnlyFans, ”added Owens. “But it’s another platform for interacting with my fans in addition to the other social media platforms.”
Terrell Owens # 81 of the Dallas Cowboys runs with the ball against the New York Giants at Giants Stadium December 3, 2006 in East Rutherford, New Jersey.
Michael Heiman | Getty Images
A return to the NFL?
Over his 16-year career, Owens made approximately $ 79 million (before taxes and brokerage fees), according to Spotrac. He spent time with teams like the San Francisco 49ers, Philadelphia Eagles, and Dallas Cowboys.
Considering his days in the NFL, Owens said that “bad experiences” and a lack of financial literacy were the reasons he lost almost all of his NFL earnings. He also blamed inadequate representation and financial advice for the decline in sales.
“I never want a kid to go through what I’ve been through,” Owens said, explaining that he wanted to help younger athletes prepare for entry into the NIL area. “I’m better placed to ask the right questions,” he added.
Owens was inducted into the Pro Football Hall of Fame in 2018 after finishing his career with 15,934 yards (third in NFL history), 158 touchdowns (fourth place) in 219 games. Despite being semi-retired, Owens still wants to play, saying an NFL team owner alerted him to stay ready.
When asked about the owner, Owens did not provide a team. However, Owens said he was not getting any interest from any of his former teams.
“I miss the competition,” said Owens. “When I left the game, I never left it on my own terms. This (returning to the NFL) is an opportunity – when it comes – to capitalize on and make the most of it.”
The 2021 NFL season kicks off next week, with the Cowboys visiting Super Bowl champion Tampa Bay Buccaneers on September 9th. When asked about his favorites for the coming season, Owens picked the Green Bay Packers, Kansas City Chiefs, “and you can get the Buffalo Bills,” Owens said.
–CNBC.com reporter Ryan Browne contributed to this article.